Demmi Channels Ambition on New Single “Higher (New Virgil)”

Ghanaian singer-songwriter and producer Demmi returns with a powerful new single titled Higher (New Virgil), an Afropop record driven by ambition, growth, and the relentless desire to keep evolving. The track reflects those moments when success still feels incomplete because you know you’re capable of achieving even more.

Built on vibrant Afropop instrumentation, “Higher (New Virgil)” carries an uplifting energy that mirrors the hunger to move beyond comfort zones and unlock new versions of oneself. The song draws creative inspiration from the spirit of reinvention associated with Virgil Abloh, as well as the mindset of elevation echoed in Higher by Kanye West. Together, these influences shape a record that stands as both a motivational anthem and a personal statement of forward motion.

Born McDonald Otubuah in Kpong, Ghana, Demmi has steadily carved out his own lane within the Afropop landscape. His breakout mixtape Hometown Hero has amassed over 250,000 streams, while his performances at major events such as Tidal Rave and Accravaganza, along with his headline show Demville, have further strengthened his growing reputation.

Known for recording, mixing, and mastering much of his own music, Demmi brings a hands-on creative approach that gives his sound a distinctive edge. With a new project titled Still Rolling on the horizon, “Higher (New Virgil)” signals another step forward for an artist determined to push Afrobeats into new dimensions.

https://open.spotify.com/track/0b9A7V7UMfsFWMz3jHHtst